Durham, NC - Nov 5
... Insight team serves as the internal expert and consultant to all marketing teams, cross-functional teams and business units on all types of market research. PRIMARY DUTIES & RESPONSIBILITIES · Use customer and marketplace insights to shape business strategy and decisions. · Develop an on-going program of customer insight research to inform, develop and support the businesses including: o Partnering in the definition/framing of business objectives o Making bold recommendations, based on insight, for positioning, advertising/communications, new product development, WEB site modifications, promotion/campaign development, and brand/reputation o ...
Save Job View on the Map